Report dominos pizza free essay sample

Examination of the current Dominos online business and promoting procedure from an outside stance distinguished botched chances and planned regions for development identifying with their internet business structure. Explicitly it was recognized that Dominos could use the built up business structures of eBay and use them with speed and proficiency to make a creative answer for fill a hole in the commercial center. Usage of an eBay store would allow Dominos first mover advantage in an amazingly serious industry with high purchaser power that is intensely commanded by limiting offers. This advancement can target existing clients as well as effectively take part in the quest for another client base. In a commercial center ruled by conventional blocks and mortar business structures the online store permits Dominos to market to a more extensive buyer base and create a state of contrast. With nearly low by and large budgetary expense, an effectively settled online business that clients are guided towards and the capacity to outfit the demonstrated business structures of eBay, the Dominos eBay Store is equipped for meeting the market in quick progression following endorsement. We will compose a custom exposition test on Report dominos pizza or then again any comparative point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page List of chapters Substance Introduction The reason for this report is to present and study the capability of Domino’s pizza building up an eBay store so as to expand by and large client consciousness of brand and produce salary. A supposition that is made that eBay would be helpful for an organization of this nature and that non-financial vouchers for groceries doesn't penetrate the impediments of eBay posting rules. Without direct access to Dominos promoting methodology and brand research led by the Dominos bunch the report is constrained to survey of system and business tasks from an outside point of view. It is recognized that the Pizza Industry explicitly and the Fast Food Industry as a bigger entire is profoundly serious. Dominos presently appreciates enormous piece of the overall industry and positive portrayal of brand, anyway steady advancement of the business is required so as to guarantee soundness in this unpredictable commercial center before development can be thought of. The way toward breaking down the capability of this development was multi-faceted and thought about the current promoting and internet business methodologies of Dominos. Unmistakably setting up the hole in the Market considering the Industry standard practice, contender movement and client desires uncovers that esteem view of the Dominos brand can be emphatically affected from both a client and business viewpoint. Moving from the business standard conventional blocks and mortar business structure to the dynamic online commercial center would concede Dominos first mover advantage in a commercial center that every single direct contender are yet to catch. Use of the leaving data structures inside as far as possible business change necessities and fundamentally mitigates both money related expense and time speculation required to actualize the development. Consideration of a Rich Picture in the Appendices outwardly features the joining of the advancement into the Dominos online business methodology. History Currently Dominos, by means of the letterbox and paper addition of vouchers, contributes vigorously on privately brought together showcasing restricted to the quick region of the establishment outlets. Albeit topographically focused to those habitation with the most advantageous access to the stores there is little way in which to follow client commitment and finish. This technique for dispersion additionally restricts client introduction to the recurrence the store takes part in the dissemination crusade. Existing Dominos electronic promoting populates most of its demographic database with information entered straightforwardly by the client drawing in with the web based requesting interface (Image 1). Seriously restricted in scope it requires the client to both be now dedicated to buying from Dominos and neighborly to getting electronic advertising. Further, this technique for information assortment expects Dominos to believe that the data being entered by the Customer is finished and exact with constrained repercussions on the Customer for off base or fragmented data. Picture 1 †Dominos Customer Interface Market Gap Analysis Overview As of now eBay has a great many day by day clients and extraordinary spaces inside 8 nations in the Asia Pacific Region that Dominos as of now has a perceived nearness in. See Appendix 1 (EBay 2014) and Appendix 2 (Dominos 2014). By joining forces up with a set up and fruitful web based business and using an engaged promoting system Dominos, with a previously settled nearness in most of nations in this district, is given an entry for publicizing and brand introduction notwithstanding the capacity to sell voucher bargains. Existing technique is equipped towards the night supper showcase and is used predominately by clients who ring up or go online to arrange when they are ravenous. This advancement makes a boundless potential for introduction to new clients and an exponential deals increment by means of making the choice of buying a voucher whenever to use whenever the timing is ideal. Commercial center Background Dominos online deals as of now make up 15% of their overall revenue with a developing pattern and is estimate to get responsible for over half of their net revenue. (Dominos 2013, p.8) Examination of the pizza business with Porters Five Forces uncovers High purchaser power, danger of substitute items and contention, Medium danger of new participants and Low provider power (Appendix 3). This exceptionally serious and unpredictable commercial center makes it fundamental to make a state of contrast and build up and boost apparent brand esteem. Quick Benefits With society become progressively ver satile and requesting of moment satisfaction (Muther 2013) Dominos should have the option to meet and grasp this rising society. Effectively outfitting the snaps and mortar (Baltzan et al.2010, pg. 123) structure of an EBay store would permit Dominos to use what could viably be portrayed as a Customer to Customer relationship in a Business to Customer (Baltzan et al. 2010, pg. 125) interface. The EBay store would include all the advantages of a pureplay (Baltzan et al. 2010, pg. 125) business while conceding most of facilitating and information the board expenses to EBay. With the online store ready to have different sell-offs the client can get to a sale whenever it might suit them and relaxation independent of time of day or area. A client at present dwelling outside the built up circulation catchment of vouchers could possibly buy a voucher for a store in a town that they were visiting in seven days at 11. 00pm around evening time. Dominos would likewise profit by expanded precision and culmination of their demographic database all things considered in the Customers wellbeing to guarantee that transportation subtleties, an obligatory prerequisite for any EBay record, and email addresses, required to make an EBay account, are forward-thinking (Image 2). Picture 2 †eBay enlistment prerequisites Value observation Client Given that esteem recognition is the apparent worth that a client rates a decent or administration, â€Å"it is accordingly indispensably significant for an organization to utilize a client centered methodology to acquire an upper hand over its rivals by making the objective market esteem your great or administration higher than your competitors†( Rahikka et al. 2011, p. 359). By executing eBay as a Business to Consumer gateway it focuses on an a lot bigger shopper base. It likewise engages existing clients. This empowers clients to offer on deals at their relaxation. With this new alternative of purchasing limited pizza ahead of time it gives the buyers new choices for purchasing pizza arrangements and utilizing them whenever it might suit them. This new business technique will change the client impression of Domino’s Pizza from a blocks and mortar cheap food outlet that offers a snappy support when you’re feeling hungry to an online inexpensive food outlet that can be acquired whenever of the day advance at limited costs. Business Incorporating a colleague, for example, eBay awards Dominos moment access to a huge number of new clients, in the built up eBay clients. It additionally gives them more access to their current clients as their current client base are known to be customary eBay clients (Domino’s 2013). The advantages of this are expanded brand presentation utilizing eBay as an entry to publicize their items and brand names. The new client base produced from this will bring about expanded traffic to their site which advances the brand name and makes development for the business. With this proposed advancement the organization will be the first to use an effectively fruitful business with an immense client base. It likewise makes a bigger mindfulness by individuals offering on their arrangements at various times not exactly when their hungry. The development additionally makes pre-deals, a huge preferred position for Dominos as they can make sure about installments weeks ahead of time opening up potential speculation subsidizing openings which no other rival in the business have had the option to make sure about. This awards Domino’s another first to advertise advantage in accordance with their computerized progression procedure (Domino’s 2013). A worth chain examination considering the fair scorecard (IntraFocusUK 2012) of the development uncovers that the view of an expanded degree of individual collaboration as Dominos connects legitimately, as opposed to namelessly, with the client would aid a decidedly gathered exchanging cost by means of both expanded brand steadfastness and client recognition. It will likewise give Domino’s pizza an upper hand over contending cheap food com

Henry VIII as a King, Evaluation Essay Example for Free

Henry VIII as a King, Evaluation Essay To a degree Henry VIII accomplished his points as King between 1509-1515. While he accomplished points, for example, to have magnificence in fight, for example, with France to acquire esteem and consequently set up more noteworthy force inside the European nations, he failed in certain viewpoints with most set point as ruler. A case of this is his powerlessness to deliver a male beneficiary to the seat which seemingly was one of his prime points as lord. One of Henry’s principle points as lord was to be an alternate chief as far as his style from that of his dad; he needed to be a progressively warlike pioneer who was increasingly predominant across Europe and furthermore to be a for the most part increasingly famous ruler. We realize this would have been one of Henry’s fundamental points as in the primary year of his rule he executed Empson and Dudley. These two individuals were degenerate and uncalled for pioneers and were exceptionally disliked inside England; they were particularly connected with Henry’s father. By Henry executing them publically in 1510, by method of a major open service delineated two things to the individuals; right off the bat that he is a maybe more pleasant ruler and that their wants were what were to shape his choices and besides that he would be a totally extraordinary, progressively mainstream and huge pioneer for a bigger scope, so inside Europe, by having to a greater degree a predominant nearness, this is appeared through the strong and trademarking execution. Henry prevailing in this point, he for sure became a progressively well known pioneer by taking the interests of his kin genuinely, and he even fabricated a solid armed force to shield everybody from visit common wars so making England all the more a solidarity in itself and along these lines a more grounded country. Likewise Henry, in an endeavor of picking up the notoriety from the respectability, curtails bonds and perceives to satisfy them just as giving the nobles access to his private life more and welcoming them to private occasions of his, this thus would’ve caused them to feel progressively significant and associated with the king’s issues, thus again has a more grounded power which is increasingly associated and differentiations to his dads. Then again, one might say that Henry didn’t should be as exact and sorted out as his Father seemed to be, on the grounds that Henry was left with all the cash and budgetary strength his Father had spent his professi on collecting thus he had the opportunity and cash to do battle or spend indulgently instead of setting aside and working up cash. Henry VIII points seem to copy more his ancestor Henry V’s points rather by being an extraordinary warrior lord thus accomplishing honor through War. Through victory he expects to expand his matchless quality over the grounds of adversaries. Henry V possessed more French land in his rule than the ruler of France did himself, this could have been the proprietorship Henry VIII additionally wanted, this achieved Henry VIII first War with France. In credit to Henry, I think he was extremely valiant in deciding to do battle With France in 1513, in light of the fact that in spite of his father’s committee being exceptionally experienced individuals who he ought to tune in to, he decides not to, following their titles as ‘ministers of peace’ they made a decent attempt to convince Henry to keep harmony with France. Given that he was recently ruler now I think it shows a ton of mental fortitude to anticipate the assessments of the accomplished chamber to seek after your own aspiration regardless of whether confronted with potential huge outcomes if he somehow managed to lose fight. Henry was triumphant in his first fight thus he would’ve seemed a strong pioneer. Henry earned a lot of esteem in not just doing battle with France and winning it, however driving his soldiers in 1513 into the skirmish of the prods actually which in itself achieves significant privilege. Stunningly simultaneously, the French partners, the Scottish, attacked England thus came about the clash of Flodden, again England won this as well and in spite of the fact that Henry had little by and by to do with this war since it was Surrey who won it, Henry as ruler despite everything assumed praise thus as the solidarity of England, it had won its initial 2 wars. Just as this he accomplished his point in establishing a decent connection with the Nobles by utilizing their armed forces. Anyway in 1514 he was nearly compelled to sign a harmony bargain on the grounds that monetarily England was urgent for cash as henry in just a single year had gone through the entirety of his acquired cash (evaluated at  £960000). This shows his to some degree sloppiness as a lord and more his heartlessness and franticness for war. Another factor taking away from the glory of this war is that Henry was utilized by Ferdinand and left by him at the last stage before the fight, so indicating disrespect by Ferdinand towards him. In points, for example, making sure about the Tudor line Henry didn’t truly succeed. In spite of the fact that he made endeavors, for example, wedding Catherine of Aragon with the end goal for her to bring forth a male Heir it didn’t work. Sadly as lord this was one of his most significant points, we know this since he wedded Catherine that year he was above all else thus it was clearly of key significance to deliver a beneficiary. This having fizzled, as it did, Henry did in any case attempt and secure the line, by taking activities, for example, wedding his sister to the French King, Louis, he was making the chance of a Tudor line on the French seat. Henry even needed a revocation from Catherine since he trusted it was her who couldn’t give him a child, he put it all on the line and upset his significant relationship with the Pope just to get an invalidation and I think this shows that it was so critical to him to have a male beneficiary as lord. Be that as it may, similarly as satisfying this point from the get-go in his rule goes he didn’t figure out how to do this, still he was devoted in attempting to do it. Henry realized that it was essential to have a safe and great connection with the Pope; he comprehended that he was a compelling figure with a ton of control over the individuals thus for solidarity inside his nation, he would have intended to have a significant relationship with the Pope. Instances of Henry’s endeavors to mollify the Pope would be after the Battle of the Spurs, the pope needs Henry to make harmony with France, despite the fact that Henry is hesitant to do as such, he does in light of the fact that he comprehends the significance of having a decent connection with the Pope. It is just when Henry begins to have issues with the idea of shared force among himself and the lord, strain begins as a great deal of their jobs traverse causing contact by periodic clashing perspectives. Therefore Henry accomplishes senior force which is the thing that he needs yet he at that point bargains his relationship with the Pope for this. So just for a brief timeframe Henry succeeded in his point of having a solid relationship with the Pope. Unmistakably in the manner Henry carried on and managed as a ruler, it is apparent that Henry needed to appear as something else, rule in an alternate way and assign his time uniquely in contrast to how different lords before him may have. Given being lord at 18 years old he decided to be a ruler known for doing everything in abundance, living sumptuously, playing sport for instance tilting and for the most part having a good time apparently unmistakably more than his worn out dad had done. Henry needed to be the ‘renaissance kin g’ and as far as this point, it is one Henry unquestionably accomplished by his new thoughts and new style of sovereignty, he had a colossal enthusiasm for human expressions and music too which demonstrates him to be an increasingly social lord. Antiquarians state that he didn’t need to stress himself with the every day weights of government and organization rather he would place others in control to do this for him. Regardless of whether this style of initiative is correct or powerful it is as yet another methodology and maybe an invigorating one to England as of now as when he came to seat he was a lot of preferred by England and above all the nobles. As much as Henry went through a great deal of his cash in fighting, he too apparently had enthusiasm for the abundance of the English crown with the end goal for it to have strength over Europe, toward the start of his rule England was not as ground-breaking as Spain and France and this was a ton down to the lesser monetary position England were in. By taking activities, for example, selling land gained in war to the nobles he not exclusively is bringing in cash but on the other hand is turning out to be more ‘liked’ with the nobles. Then again it is choices like this which I think weren’t extremely vital, if Henry was so decided on doing battle and having an effect on Europe, it would’ve appeared to be progressively legitimate to commit new land for the military or war related things, for example, weaponry assembling or lodging for the military, this would’ve reinforced the English armed force and accordingly realized increasingly worldwide regard. I think Henry to a more noteworthy degree accomplished the vast majority of his points as lord very much given his young age and individual interests that he had. He became a renaissance lord and in doing this he additionally picked up fame, he was a totally different King to his dad as he was increasingly warlike which was his aim just as protecting individual associations with the nobles, anyway he didn’t produce a male beneficiary and his control with the cash his dad spent a profession developing I think wasn’t spent productively to assist the entire nation.

Effect Of Exercise On Arterial Blood Pressure

Impact Of Exercise On Arterial Blood Pressure The point of this test is to examine the impacts of various power of activity on pulse and blood vessel circulatory strain in youthful solid human subjects. Hopping jack practice is utilized in this examination by expanding the recurrence of bouncing which are 5, 10, 20, 25 and 30 cycles consistently for 5 meetings. The HR and BP were estimated when the activity for the investigation of speculation. Information indicated that there is an expansion in HR and BP among the subjects. Moreover, with expanding force of activity, the contrast between the qualities when practice likewise expanded. Be that as it may, diastolic circulatory strain didn't show any critical contrast. The cardiovascular framework is comprised of the heart and circulatory framework. The heart siphons blood to the organs, tissues, and cells of our body. Oxygen and supplements are conveyed by the blood to each cell of the body. Then again, carbon dioxide and waste materials are expelled by the blood. It is essential to comprehend the cardiovascular framework so as to completely understand the physiological impacts of activity on the human body.1 The delineation shows the front surface of a heart, including the coronary supply routes and significant veins. The heart is a myogenic strong organ which acts like a siphon to ceaselessly send blood to our body cells. It has the state of an upsided pear. The heart is situated between the lungs in our chest. It has a twofold layered film called a pericardium. The pericardium demonstrations to secure the heart. The external pericardium layer is joined by tendons to our stomach and different pieces of our body. The internal pericardium layer is connected to the heart muscle. There exists a covering of liquid isolating the two layers of the film. This permits the heart to move as it thumps yet still be appended to our body.3 In this task, we might want to examine the impacts of activity on pulse and circulatory strain. The detailed theory is that activity will cause an expansion in pulse, an increment in systolic circulatory strain and a slight decline or genuinely consistent diastolic circulatory strain. Pulse Pulse is characterized by the quantity of pulses per unit time, in minutes. The pulse of an individual may change contingent upon the requirement for oxygen. At the point when oxygen reliance expands, the pulse increments. At the point when oxygen reliance diminishes, pulse diminishes. Pulse is estimated by checking the beat of the body.4 Pulse Pulse is characterized as the power applied on the dividers of the supply routes as blood is siphoned all through the body. Weight is controlled by the power and measure of blood being siphoned and furthermore dictated by the size and adaptability of the supply routes. Circulatory strain is influenced by numerous elements, for example, the people day by day schedule, diet, enthusiastic state and posture.5 Circulatory strain is estimated by a gadget called the sphygmomanometer. It gauges the extent of constrain required to square blood move through a course. Weight is applied by the sphygmomanometer which sleeves a people arm.6 The perfect circulatory strain is beneath 120 more than 80 (120/80). The systolic weight is the number above and the diastolic weight is the number underneath. Systolic circulatory strain is characterized as the pulse when the heart is contracting. In particular, it is the most noteworthy blood vessel pressure during compression of the left heart ventricle. Diastolic weight then again gauges the weight applied by the heart when the heart is very still. The mean blood vessel pressure is the normal circulatory strain of a person. It tends to be dictated by the accompanying equation: Guide = DP + 1/3(SP DP)7 SP = Systolic weight DP = Diastolic weight Convention From the gathering of 14 people, one individual is chosen to take estimations of pulse and pulse of the staying 13 people. The 13 subjects comprise of 3 guys and 10 females, with a normal BMI of 19.49. Right off the bat, the pulse and circulatory strain of the principal individual was estimated. At that point, 5 patterns of the altered bouncing jacks were performed. After the 5 patterns of activity was played out, the subject was required to sit in an upstanding position, where pulse and pulse was estimated. The subject was likewise given 3 minutes as resting time. After the resting time frame, the main individual continued with an addition of 5 patterns of a similar exercise up until 20 cycles.(i.e.: 5 cycles, 10 cycles, 15 cycles, 20 cycles) This was finished with the staying 12 subjects. Normalization Expectant period All subjects were required to rest in any event 7 hours before the day of the activity. No caffeine and liquor diet must be expended 3 hours before the activity. Subjects were required to eat one banana and one vitality bar saltine 3 hours before the activity was directed. Legitimate games clothing was worn by each of the 13 members. 5 minutes of resting period was given to each subject. Subjects were required to sit in an upstanding position while resting. Hand telephones were turned off to keep away from interferences while doing exercise. Giggling and eating are denied during exercise for progressively exact readings. Finally, all subjects were healthy during exercise and are not under impact of any medications. Exercise period During the activity, exercises, for example, snickering, talking and energetic developments are not permitted. All applicants must keep their hands straight while doing bouncing jacks, and should crouch over the span of the activity. The beat of the metronome was set at 84 beats for each moment. Resting period All subjects were not permitted to expend any refreshments and no different developments were permitted aside from the activity referenced. A resting time of 3 minutes was given to each subject. A similar stopwatch was utilized to gauge the resting time frame. Pulse and circulatory strain estimation Just 1 individual was allocated to quantify the circulatory strain and pulse of the 13 members. Beginning pulse and circulatory strain was performed 1 moment before the activity was led. In the wake of leading the activity, pulse and circulatory strain was estimated right away. The pulse was estimated first followed by circulatory strain. All subjects were required to sit in an upstanding position while getting their pulse estimated. A similar sphygmomanometer and stethoscope were utilized to quantify the subjects circulatory strain. Techniques to quantify pulse and circulatory strain Pulse Right off the bat, the palm side of the subject was turned looking up. The pointer was set on the wrist of the subject, around 1 inch beneath the base of the subjects hand. The forefinger is pushed down in the woods between the center ligaments and outside bone. A throbbing heartbeat ought to be felt. The quantity of beats was meant 30 seconds, and duplicated by 2. This will give a pulse of 1 minute.8 Pulse The sphygmomanometer was expanded to a little above 180mm Hg. This crumples the significant veins of the arm. Air is discharged by turning the air valve. The weight should drop. At the point when the primary throbbing sound was heart, the systolic pulse was recorded. The sound heard after the main throbbing sound is the sound of blood moving through the supply route of the arm. This implies the systolic circulatory strain is higher than the weight in the pulse sleeve. The air valve keeps on being discharged until no stable is heard. At the point when not any more stable is heard, the diastolic pulse is recorded.10 Exercise depiction Initially, the two feet are assembled, with hands down on the two sides. Up-and-comers are required to hop to move the two feet separated while two hands are raised 90 degrees from the body. They are required to hop again to move feet together and unite two hands over the head by applauding. The activity subjects at that point come back to the second position, where the two feet are separated and two hands are 90 degrees from the body. Next, applicants at that point come back to the underlying position. In conclusion, the up-and-comer is required to hunch down and afterward come back to situate one. Simply in the wake of playing out every one of these means is one cycle considered. Readiness Banana, vitality bar saltine, metronome and stopwatch were set up before the investigation. Kind of activity The activity is a changed rendition of hopping jack. All subjects were required to finish the activity dependent on the speed set by the metronome. Guineas pigs 3 male and 10 female understudies were picked to do this investigation. The subjects are solid people who don't smoke and do liquor. The mean body weight was 57.69kg and the mean tallness was 165.19cm. Area of activity IMU, Skills Center. Device Sphygmomanometer, stethoscope, stopwatch and metronome Understanding of results Measurable test The single direction ANOVA turkey test was utilized to decide if there were any distinction in systolic circulatory strain, diastolic pulse, pulse and mean blood vessel pressure between the quantity of patterns of activity. Invalid theory: There is no distinction in pulse, systolic circulatory strain, diastolic pulse and mean blood vessel pressure when work out. Exchange speculation: There is a distinction in pulse, systolic circulatory strain, diastolic pulse and mean blood vessel pressure when work out. (Pulse, systolic circulatory strain, and mean blood vessel pressure increments, diastolic pulse continues as before or diminishes somewhat) Result understanding From the outcomes for table 2, it very well may be seen that the pace of pulse increments when the quantity of patterns of activity increments. Measurably, from the single direction ANOVA turkey test, the determined p-esteem for pulse was lesser than 0.05. In the event that the determined p-esteem was lesser than 0.05, this infers there is a noteworthy contrast in pulse between the quantity of patterns of activity. From the chart get

Should Students Have to Wear School Uniforms - Free Essay Example

There has been a constant argument among parents, school system and government regarding the student’s school uniform that should students have to wear school uniforms. There are certain people who argue that school uniforms should not be requisite to wear in school. Conversely, there are rather many people who agree with wearing school uniforms. They represent their views that school is such a place that there should be uniformity in everything. Students from kindergarten to high school should be required to wear a regulated uniform. They argue that students wearing school uniforms would be the beneficial not only for students but also, for parents and school (ProCon.org, 2014). From my own personal experiences and research I must support to the arguments of including uniforms in all schools. I would be on the side of applying school uniforms policy into all school systems throughout the country. After reading from procon.org, I noticed that the suggested reasons inside the pros are appropriate arguments for including uniforms in schools. I support to most of their listed pros premises. Among those, I have selected three reasons for being in favor of student uniform in schools which support my position. These three premises include- first one is that school uniforms keep students focused on their education, not their clothes, the second reason is that school uniforms may deter crime and increase student safety, and last one is that school uniforms can save parent’s money (ProCon.org, 2014). I think these three reasons are best reasons to represent arguments in favor of wearing uniforms in school. Uniforms help to students to concentrate more on their learning and discipline rather than concentrating on what to wear to school, how they look, and how they match with their friends. Uniforms are safe for students, since it helps to identify their movements easily (ProCon.org, 2014). It helps to identify intruders (those are non-uniformed) from students on school campus. When the intruder comes to school campus they could easily be recognized and deterred before they cause any incident. School uniforms can help to parents in reducing their additional expense for purchasing trendy clothes for their children (ProCon.org, 2014). From the Procon.org, I have selected three premises opposing to my position. The first opposing premise is â€Å"The push for school uniforms is driven by commercial interests rather than educational ones† (ProCon.org, 2014). In trying to believe this commercial point of view, school uniforms are intended to be cheaper by clothing companies so that selling of product could be more each year and profitable for them. When I took a closer look, I believed this view that the cost of buying school uniforms exceeds the cost of normal clothe s. The second opposing premise is â€Å"School uniforms in public schools impose an extra expense on families†(ProCon.org, 2014). I believed this view when poor parents could not afford the expense of uniforms and take out their children from those public schools. The third opposing premise isâ€Å"Focusing on uniforms takes attention away from finding genuine solutions to problems in education† (ProCon.org, 2014). The school system has some problems in education which need to be solved through proper ways. If schools will focus on uniforms, they could not give attention to solve those education related problems. The forms of biases I experienced when reading the premises both for and against my position on the uniforms in schools include self-interest bias and socioeconomic disparities bias. The self-interest bias works on the premise that parents and students become motivated to see an outcome that favors their needs. Most of the parents desire the safe learning environments in the school for their children. Uniforms are safe for students, since it helps to identify their movements easily (ProCon.org, 2014). A sense of pride with the wearing of uniforms could bring desire of students for uniforms. The second type of bias is socioeconomic disparities. School uniform could reduce socioeconomic disparities between rich and poor students and bring uniformity in school (ProCon.org, 2014). The effects of my enculturation may have influenced these biases. I had uniforms in school and most of the time it did make my life safety and easier. It provided a positive school atmosphere to me. I was able to focus more on the studies rather than looking appearance. I personally, felt pride as a school student. Relating to above biases, uniform policies are being adopted by most of the schools throughout the country. The implementation of uniforms in our schools are most effective which helps the students focused on the right path. In conclusion, I will say that it is a very good debate regarding the wearing of school uniforms. I would appreciate above viewpoints regarding the above topic. If I had not played the â€Å"Believing Game† when it came to keeping uniforms out of schools, I would have never seen all concerns that were there. Aft er thoroughly taking look at all sides of the argument I was able to see what are justifiable on the topic. Wearing of school uniform provides too many potential benefits to students, school community and parents. School uniforms could be able to reduce the socio-economic disparities, increase student’s attentiveness on studies, provide student safety, save parents money on trendy clothes, and increase student’s sense of pride for belonging to school community. References: ProCon.org (2014). Explore Pros Cons of Controversial Issue. School Uniforms. 2014. Retrieved from https://school-uniforms.procon.org/

Usefulness of the United Kingdoms Rehablitation of...

The Rehablitation of Offenders Act 1974 has been put in place to ease offenders back into society and also make sure that offenders’, that are given under a 30 month prison sentence, convictions are spent. Therefore employers of the recent offender are not allowed to discriminate against that person, allowing the offender more opportunity to gain employment. This briefing note outlines the strengths and weaknesses of rehabilitating sex offenders. By analysing the literature and statistics surrounding rehabilitating sex offenders there is clear evidence that treatment programmes are effective. Punishment, Rehabilitation, Deterence and Incapacitation are the four main objectives for the Criminal Justice system. In the past, sex offenders†¦show more content†¦According to Andrews and Dowden (2005), rehabilitation programmes are ‘extremely effective in reducing reoffending rates.’ According to Cullen and Gilbert (1982), â€Å"rehabilitation still receives considerable support as a major goal of the correctional system†. It is argued that the harshness of imprisonment is softened with the notion of rehabilitation. - Statistics show in 2008/2009, there were a reported 51,488 sexual offences recored by police in England and Wales, which shows a 4% decrease on the previous year and the lowest figure for many years (Home Office, 2009). This suggests that rehabilitation programmes that are currently in place are having a positive impact on offenders, as the amount of offences taking place are decreasing, meaning that in the main, offenders are not reoffending. The Home Office introduced a community based sex offender treatment programme called the STEP project. The outcome of the effectivenss of the treatment is determined by: - length of treatment programme - type of offence - level of sexual deviance displayed in the induvidual Beckett et al (1994) concluded that short term programmes demonstrated positive outcomes for sex offender treatment, however this is determined on the level of deviancy of the offender. Low level deviancy had a positive outcome with the short treatment approach, whereas high level deviancy responded well to long term treatment programmes. Therefore it is recommended more specialist

A Brief Note On Proximal Tibiofibular Joint Dislocation

Proximal Tibiofibular Joint Dislocation A proximal tibiofibular joint dislocation happens when the two bones of the lower leg (tibia and fibula) move out of place. This can happen because of injury or because of an underlying condition that weakens the bones. A break (fracture) of one or both of the bones can also happen with this injury. Symptoms usually resolve 1 to 2 weeks after treatment. CAUSES This condition may be caused by: †¢ Injury. †¢ Bone infection. RISK FACTORS This condition is more likely to develop in: †¢ People who play sports. †¢ People who are double jointed. SYMPTOMS Symptoms of this condition may include: †¢ Pain in the outer knee and ankle. Pain may get worse when moving or putting weight on the leg. †¢ Bruising and swelling around the knee or ankle. †¢ Weakness of the leg. †¢ Locking or catching of the knee. †¢ A bump on the outer side of the knee. †¢ Numbness or inability to move (paralysis) below the dislocation. DIAGNOSIS This condition is diagnosed based on a physical exam and your medical history. You may have X-rays to check for fractures. TREATMENT This condition is treated by having your bones moved back into place (reduction). This can be done manually, by your health care provider. If your dislocation is severe, you may need to have surgical reduction. After reduction, you should rest, ice, raise (elevate), and apply pressure (compression) to the injured area. You may be given a cast or a splint to keep your leg

Depresstion Essay Example For Students

Depresstion Essay Every person in the world today endures some kind of a hardship. Every misfortune is different; one persons could take the form of divorce while anothers takes the form of a fatal illness. In either case, their trauma could lead to depression, which in the long run can be more problematic. Depression is one of the most prevalent problems in our modern society today. To understand fully how and why depression affects people, a little background is needed. Depression is best defined as a psychiatric disorder in which a persons emotional state is marked by sadness, inactivity and self-depreciation.Depending on the source, depression is not defined as an illness, however, most sources agrees that prolonged cases of depression can become a mental illness that affects everything one does. Oddly enough most people do suffer from depression and develop a mental illness from it, have a physical illness to keep it company. Not everyone who is depressed seeks help or treatment, therefor, it isn t wholly possible to judge how widespread the condition is. Researchers believe that in the United States today, approximately 15 million people are severely depressed, while one in six people suffer from mild depression (1981, Berger, G.). These numbers merely represents the people who are brave enough to step forward and seek help. This shows, while depression is one most prevalent and one of the most expensive mental illnesses, costing the government in excess of $27 billion dollars a year in lost work time, it is also the most treatable of all mental illnesses. 80 percent of 15 million people seek professional help such as drug treatment, psychotherapy, and electroshock therapy, improve with in a few months to a year (1992, worsnap, R. L.). While hope exists for the people who suffer from severe depression, ultimately they must take the first step and seek help. The largest group afflicted with depression is that of young adults. The teenage years are very stressful as individuals strive to carve themselves a niche that will help distinguish who they are as they try to achieve their life goals. Conforming to society molds takes a toll on todays youth. If teens cant show their emotions such as, grief, guilt, panic and anger it leads to depression. Everyone wants to fit in with the popular clique and unless they do, they feel somehow different. At an early age this difference can lead to depression as each child begins to think that he/she are too fat, not athletic enough, or just not intelligent. A test conducted with children having known cases of depression revealed that generally before the age of 10, boys are just as likely to be depressed as girls. As they reach their teenage years, the number of depressed girls begin to surge ahead of boys. Even though depression is high in young adults, only 14 percent of depressed children have episod es before the age of 15. This means that female young adults are three to four times more likely to become depressed in the everyday grind of life. Which is not surprising with all of the beauty magazines that float around our supermarkets and newsstands today. The teenage girl sees an image of a super model becomes disappointed in her own image as compared to the models. The truth of the matter is, she isnt overweight and she most likely is an average to thin girl who lets one picture in a magazine make her think otherwise. She may act sluggish or slowly draw herself away from friends and family. Alteration in daily diet is another telltale sign of teenage depression. Out of every 100,000 young adults 2,000 to 3,000 will test positive for severe depression. Of that number, 10 will commit suicide every year. More then 1 million, teenagers run away from home each year. They see this as an escape and hope that by finding a new home, they will leave the depression behind them. Unknowin gly, they may send their parents or loved ones into a state of depression, while gaining nothing for themselves, often going from mediocre conditions to worse. Teenage depression can also be contributed to the parents. A study by Myrna M. Weissman at Columbia University concludes that a considerable portion of teenage depression stems from depressed adults that interact with teenagers. Not only did she find depression but also psychiatric problems. (1996, Brown, A.) When a parent is often depressed this may become a learned behavior for the young adult. One problem that affects depression in males and females is consumption of alcohol over 1.3 million teenage turns to drinking as a solution for their depression. Many teens which turn to drinking feel helpless and hopeless. (1995, Kasschau, R. A.). While they are not only too young to accept the consequences that may pertain to their drinking, approximately 90 percent of the young adults who try to drink to eliminate their problems, including depression, become hooked for life. Drinking to get rid of depression, in no way will help, because acheohle is a depressant, which will cause their depression to become even greater. Depression in adults is almost as widespread as depression in young adults. Similar to the earlier scenario, women are far more likely to be depressed than men. A time in which women may be depressed is during pregnancy. Depression can occur before and after the birth of a baby, wide ranges of emotions are possible. Often there are the expected feelings of excitement and joy, along with feelings of anxiety and worry. Mothers may also feel overwhelmed, uncertain, and frustrated. Caring for an infant is difficult work. During pregnancy there may include some unexpected highs and lows. At least one in ten new mothers experiences some form of postpartum depression. Postpartum often occurs within days of the delivery or appears gradually, sometimes up to a year or so later. Symptoms of this include: sluggishness, fatigue, exhaustion, sadness, hopelessness, appetite and sleep disturbances. Other examples are: over concern for the baby, uncontrollable crying, lack of interest in the baby, g uilt, fear of harming the baby and lack of interest in sex. Women tend to also be depressed about their marriages, which at times, creates a feeling of unneeded emotional work. One study shows that women who do all or most of the housework are more likely to become depressed over the years. One source shows that some people feel depressed because of educational status. One-woman dropped out of college, and by doing this, she severely limited her options in the job market. Currently, working as a teachers aide, with this job room for promotion is not available, and her only other possibilities with a high school degree are dwindling as the job market becomes increasingly more competitive. The results of adult depression can be almost as costly as those of their teenage counterparts. While they are less prone to committing suicide, however, they have considerably more tools at their disposal to send their lives spinning.Their age allows them to purchase alcohol without sneaking around to find someone willing to buy it for them, as teenagers must do. With this as an option, adults drink until they forget about their troubles with depression and have only the drink to turn to. This maybe ok for the person until it slowly drags the rest of their family into their problems. Another way in which adults deal with depression is overwork. To help forget about their depression they spend long days at the office or take on two or more jobs to occupy their time. The last major form of dealing with depression is gambling. With a steady income, adults find that the flashing lights and ringing bells combined with the prospect of winning money draw countless depressed adults to casinos around the nation.Depression is a reality in the elderly. 65% of the elderly have some form of depression, and accounting for 25% of all suicides. (1996, Brown, A.) Elderly males have the highest rate of all age groups. Many aspects of an older persons life may be found to be depressing. Elderly dont always show their depression in the same was as adolescents or even adults. Some symptoms for depression in old age are fatigue, loss of appetite, weight loss, or gain, memory loss and thoughts of suicide. Sleeping difficulties are often thought to have a connection with depression, when in actuality troubles sleeping is associated with the aging process or a medical condition rather than with depression. Contributing factors include the loss of a spouse or close friends, chronic pain and illness, difficulty with mobility, frustration with memory loss, difficulty adapting to changing circumstances such as moving from a home to a retirement facility, or changes within the family. Depression can also be a sign of a medical problem. When there is a loss of a spouse, researchers found that the living partner is most likely to feeling guilty for a number of reasons. It is common to feel guilty simply for being alive when someone else has died. Because relationships are never perfec t, you were bound to have had some disagreements with your spouse or close friend. Feeling guilty for those arguments, or believe you should have been a better husband, wife or friend is normal in this stage. Guilt can easily change to a form of depression. When guilt from loosing a spouse turns into depression many times the depression that will be overcome when the guilt has disappeared or lessened. After the loss of a friend or spouse, the living person may become preoccupied with the person who died, and may think about the loved one constantly, re-create the circumstances of the death over and over in his/her mind, also having dreams or nightmares about the person. This can be a form of depression and is more likely to turn into a mental illness than to be easily over come. During the time of grieving for a lost loved one, it is not only a time of guilt, but also of stress. According to T. H. Holmes and R. H. Rahes Social Readjustment Rating Scale, death of a spouse causes more stress in a persons life than any other event. (Psych book) Depression goes hand in hand with stress. 95 percent of those polled believe that stress is a major part of depression (my survey). During this time of loss, experts say, If youre not depressed at this time it is thought that you then have issues with the deceased person or with death itself that need to be worked out. The aging process impacts the neurological function of older adults. Other illnesses prevalent in the elderly may also impact the brains balance of chemicals that control mood. Parkinsons, stroke, Alzheimers, thyroid dysfunction and brain tumors are some examples. When having one of these impairments depression is often inevitable. These factors may point out to the elderly that death is coming. When approaching death a person reacts in stages. The first is denial and isolation; the dying person will deny the whole thing and isolate themselves from the people who are telling them they are dying. Anger is the next stage. They will be mad at the world and the person or thing they thought did this to them. Third is bargaining. Often the dying person will bargain with God, saying, I will do anything if you let me live. The Forth and the longest lasting stage is depression. As death draws near the person recognizes that death can not be prevented, feelings of futility, exhaustion and deep depression may set in. This person realizes that he or she will be separated from friends, loved ones, and familiar routines of life, and this causes profound sadness. The fifth and finally stage, which often isnt reached, is acceptance. Cyborg performance EssayBerger, G. (1981). Mental Illness. New York : Frenklin watts. Bower, B. (1998, February). Depression gets doleful diagnoses. Science News, p. 100. Brown, A. (1996, December, 19). Mood Disorders in children and AdolescentsWorld Wide Web. p.1-3 Available :www.mhsource.com/ advocacy/narsad/childmood.htmlCoon, D. (1995). Introduction to Psychology, Exploration and Application Seventh Edition . St Paul, MN: Harcourt Brace Jovanovich Kasschau, R. A. (1995).Understanding Psychology. New York: Glencoe Division of a macmillan pp. 233+. Macdonald, S. (1991, January, 15). Depression respect as a real disease. Lansing State Journal, np. Quittner, J. (1998, September, 12). Bummed like me. Time, p. 84. Worsnop, R. L. (1992, October). Depression. CQ Researcher, pp. 858-879.

The Internet Is A Method Of Communication And A Source Essays

The Internet is a method of communication and a source of information that is becoming more popular among those who are interested in, and have the time to surf the information superhighway. The problem with this much information being accessible to this many people is that some of it is deemed inappropriate for minors. The government wants censorship, but a segment of the population does not. Legislative regulation of the Internet would be an appropriate function of the government. The Communications Decency Act is an amendment which prevents the information superhighway from becoming a computer "red light district." On June 14, 1995, by a vote of 84-16, the United States Senate passed the amendment. It is now being brought through the House of Representatives.1 The Internet is owned and operated by the government, which gives them the obligation to restrict the materials available through it. Though it appears to have sprung up overnight, the inspiration of free-spirited hackers, it in fact was born in Defense Department Cold War projects of the 1950s.2 The United States Government owns the Internet and has the responsibility to determine who uses it and how it is used. The government must control what information is accessible from its agencies. This material is not lawfully available through the mail or over the telephone, there is no valid reason these perverts should be allowed unimpeded on the Internet. Since our initiative, the industry has commendably advanced some blocking devices, but they are not a substitute for well-reasoned law.4 Because the Internet has become one of the biggest sources of information in this world, legislative safeguards are imperative. The government gives citizens the privilege of using the Internet, but it has never given them the right to use it. They seem to rationalize that the framers of the constitution planned & plotted at great length to make certain that above all else, the profiteering pornographer, the pervert and the pedophile must be free to practice their pursuits in the presence of children on a taxpayer created and subsidized computer network.3 People like this are the ones in the wrong. Taxpayer's dollars are being spent bringing obscene text and graphics into the homes of people all over the world. The government must take control to prevent pornographers from using the Internet however they see fit because they are breaking laws that have existed for years. Cyberpunks, those most popularly associated with the Internet, are members of a rebellious society that are polluting these networks with information containing pornography, racism, and other forms of explicit information. When they start rooting around for a crime, new cybercops are entering a pretty unfriendly environment. Cyberspace, especially the Internet, is full of those who embrace a frontier culture that is hostile to authority and fearful that any intrusions of police or government will destroy their self-regulating world.5 The self-regulating environment desired by the cyberpunks is an opportunity to do whatever they want. The Communications Decency Act is an attempt on part of the government to control their "free attitude" displayed in homepages such as "Sex, Adult Pictures, X-Rated Porn", "Hot Sleazy Pictures (Cum again + again)" and "sex, sex, sex. heck, it's better even better than real sex"6. "What we are doing is simply making the same laws, held constitutional time and time again by the courts with regard to obscenity and indecency through the mail and telephones, applicable to the Internet."7 To keep these kinds of pictures off home computers, the government must control information on the Internet, just as it controls obscenity through the mail or on the phone. Legislative regulations must be made to control information on the Internet because the displaying or distribution of obscene material is illegal. The courts have generally held that obscenity is illegal under all circumstances for all ages, while "indecency" is generally allowable to adults, but that laws protecting children from this "lesser" form are acceptable. It's called protecting those among us who are children from the vagrancies of adults.8 The constitution of the United States has set regulations to determine what is categorized as obscenity and what is not. In Miller vs. California, 413 U.S. at 24-25, the court announced its "Miller Test" and held, at 29, that its three part test constituted "concrete guidelines to isolate 'hard core' pornography from expression protected by the First Amendment.9 By laws previously set by the government, obscene pornography should not be accessible on the Internet. The government must police the Internet because people are breaking laws. "Right now, cyberspace is like a neighborhood without a police department."10 Currently anyone can put anything he wants on the Internet with no penalties. "The Communications Decency Act gives law enforcement new tools to prosecute those who would use a computer to make the equivalent of obscene telephone calls, to prosecute 'electronic

Controlled Environment Essays - Free Essays, Term Papers

Controlled Environment Essays - Free Essays, Term Papers Controlled Environment What controlled environment did you spend time in? How long? When I graduated from High School I entered into the Merchant Marine Academy at Fort Schuyler in New York. From then until I was in my mid thirties I was involved with ocean liners, tankers and ships. For periods of one year at a time I would be on a ship traveling the world, making shipments and patrolling the seas. The controlled environment was both on the ship and in the academy. Once on the ship I had to obey the rules and morals taught to us in the academy. Was there an effort to separate you from your former identity? No not really. Contrary to the NAVY, ARMY or Marines our boot camp was less severe and did not include such physical conditioning. Our personalities were not changed because we were not in combat and did not have to learn to be a killing machine. What were the most important rules you had to follow? Besides not falling in the water, we had to obey almost everything our captain told us. Our captain was like our parents his wishes were our commands. The captain set the standards and the rules for us to follow. What were the least and less important rules you had to follow? There was a uniform but it was not very important that we followed it. As an officer we had to look respectable but usually the uniform requirements were not met. We also had a curfew but that was rarely followed and it was rare for a person to get into any trouble for breaking curfew. What were some of the make-dos the inmates made up for their deprivations with? Since there was no T.V. almost every night after dinner we held chess and checkers tournament. The games were fast paced and mostly just for fun, no money was ever wagered. We also drank a lot of beer when we were at sea for extended amounts of time. Which were accepted by the authorities and which were not? Well the chess tournaments everyone enjoyed and were accepted by all, officers, Plebes and Captains. However drinking and other drug use was prohibited. Being caught with illegal drugs meant immediate dismissal from the corps. Being caught with alcohol meant some kind of military punishment(I never got caught). How did the inmates respond to their situation? Almost everyone on the ship enjoyed their work and being away from home. However after long periods, occasionally fights would arise and officers would end up with a black eye or broken nose. But on a whole it was usually pretty peaceful and an enjoyable environment. Do you consider your experience in the controlled environment beneficial? Absolutely, it taught me discipline and how to treat others. My experience also taught me to value what I have at home and didnt have when at sea. Do you miss the environment? When my kids are bothering me I miss the solitude of the open ocean. However, at the same time I have also had my fill of that lifestyle. Would you do it again? In a heartbeat. The person whom I interviewed is a very close family friend who entered in to the Merchant Marine Academy at the age of 18. I also interviewed another friend who was in the army and fought in Vietnam. Many of his answers coincided with those of Owen(from the merchant marines). Mikes experiences in the ARMY were a little more structured than Owens. But Mikes experience was not as enjoyable or beneficial. The benefits received from the ARMY were discipline and respect. As a sailor Owen also benefitted by seeing the world and experiencing many cultures while being in a controlled environment. Mike portrayed the ARMY to be a very structured environment, where everything that a soldier did was monitored and taken into account. The rules he had to follow were very distinct and if broken meant physical punishments (push-ups etc.). The ARMYs rules based around the constitution and defending our Nation. The Merchant Marine rules based around the safety of their officers and the good being tra nsported. Finally, contrary to Owens experiences Mikes, made an effort to separate him from his identity. Mike was reshaped from an average man to a killing machine. Through

Dissertation (Distance Learning Of MS Access) Essay

Dissertation (Distance Learning Of MS Access) - Essay Example Furthermore, the more technology is applied in right direction, the more distance learning will get popular. This project would be yet another step into that progress. The aim of this project is to develop a database of tutorials for the distant learners. This database tutorial is a web-based tutorial. The user of this database will be provided with the user interface in order to fetch the information through queries and add, edit or delete the tutorials. A reporting module will also be added into the database. The necessity of the vision and plan for the implementation is emphasized in the works of many authors. (Aoki & Pogroszewski, 1998; Hache, 2000; Miller, 1998; Moore, 1994, Richart, 2002; Saba, 2000) Likewise, it is also asserted by many authors like Hache (2000) that various stakeholders of the proposed online distance learning system should bear in mind that when such a system would be implemented, the organizational change is bound to happen. In such scenario the change management strategies of the project executives, project sponsors and other higher managers' change management strategies come into play. The better they are at change management, the higher would be the acceptability of such system. It is so because of the reason that the existing campus based models existing in the universities are not sufficient to accommodate the online distance learning systems. (Miller, 1998; Saba, 2000) Moreover, these models are usually meant to facilitate the on campus students. (Aoki & Po groszewski, 1998; Moore, 1994). It is therefore essential for the system analyst to not only analyze each of the portion

Strategy and Position Paper Essay Example | Topics and Well Written Essays - 1250 words

Strategy and Position Paper - Essay Example Lagree fitness plan is an innovation that focuses on attaining optimum physical fitness through the use of technological inventions. Participants of the physical fitness plan are taken through a series of work out practices that enhance five major functionalities of their body. After going through the fitness plan, participants are guaranteed of efficient and highly functional respiratory system of their body as well as proper blood circulation all over the body. Participants are also able to acquire strength of their muscles and endurance. These exercises also shape the body and give it proper tone through loss of fat and growth of muscles. The technology used while exercising on the other hand ensures that the muscles are well stimulated by the exercises to attain maximum flexibility (Lagreefitness.com, 2015). Lagree fitness uses innovative and new technology that sets it apart from other fitness plans. The training is conducted by young motivated instructors like the staff of Brooklyn Bodyburn and has various packages like group plans which make it interactive (Brooklyn Bodyburn, 2015). The use of new patented technology in Lagree fitness plan makes it inaccessible to the general population, thus limiting the growth potential of the new innovation. All new companies that want to employ Lagree fitness plan must be trained and satisfied by Lagree, limiting its coverage. The existing opportunity for Lagree is the many gaps in the innovation of new technology supporting body fitness. If well advertised and marketed, there is sufficient potential for growth of the company and its products. The release of the documentary dubbed future of fitness by Lagree will showcase the new innovations to a wider range of clients. With frequent improvements and innovations, Lagree faces the most threat from new entrants in the body fitness industry. These new entrants may come up with more improved

Analyze an organizations media communication activities Essay Example for Free

Analyze an organizations media communication activities Essay The objective of this project is to analyze an organizations media communication activities. The work must use concepts, models, and theories to support and critical the companys website. It should be critically assess + evaluate and use strategy to analyze. The author should review it as a marketing professional specialist and knows how, when, and where the organization use digital media to communicate with its audience, customer, stakeholder, and public. Executive Summary: PO Cruises uses a maturity website to distribute and communicate (Fill, 2002). It is a fabulous website that uses a lot of tools from personal communications (PCs) to support their offline marketing (Hartley, 1999). Once customers surf its website, they could get information they need easily. The website becomes a distributed channel for the business. It is in the highest level of scenario 4 (Doren, 2000). Information on website is variety and useful that helps offline media and lures more customers to join the PO Cruises with rational exchange (Fill, 2002). PO Cruises Background PO Cruises is one of the cruises belonging to Carnival Corporation PLC. There are 13 distinct brands of cruises all over the world are operating by Carnival Corporation PLC; PO is one of them. PO is not as same as its name belongs to the PO group (Peninsula and Oriental steam Navigation Company); for it was demerged into Carnival public limited company on 23 October 2000, and has changed its name to Carnival Public limited company on 17 April 2003. PO Cruises now is the largest premium cruise brand in the United Kingdom. See the list as below. Carnival Corporation Princess Cruises Carnival plc PO Cruises were belong to Ocean Village PO Princess. Swan Hellenic Cruises plc AIDA PO Cruises Australia Carnival Cruise Lines Holland America Line Windstar Cruises Seabourn Cruise Line Costa Cruises Cunard Line AROSA Main Report: Marketing mix Product PO Cruises currently owns four types of ships Aurora, Oriana, Oceana and Adonia. Each of them gives different atmosphere and personality to customers. They are service, facility and quality oriented. Mostly, customers who are attracted to join PO Cruises are through travel agencies to get tickets no matter a set of schedule or connections with flights or another cruise. If customers who are interested in PO Cruises, PO Cruises also use different brochures to introduce its products to them. PO Cruises builds a marvelous introduction of its products on the website. There is a column of their ships in directories of its website introducing each of ships details by clicking any icon of them (Chaffey, 2000). There are also other links connecting to these four ships that makes customers easily check to PO Cruises ships (main products) whenever they want. The website builds a good cognitive environment to customers who are like ship, boat, cruise, and adventure. Most fantastically, customers could find what each deck looks like by 360i panoramic tour. After customers learn about these ships, they enable to feel more about these ships by fun stuff sector, which involved games, videos, and pictures (screensaver and wallpapers) to addict customers affective (Fill, 2002). Promotion PO Cruises is not a company which uses all of the marketing communication tools to communicate with its target audience, but it uses its promotion tools well to achieve its customer needs and to explore its market opportunities (Chaffey, 2000). 5 main elements of the promotional or communications mix of PO Cruises are analyzed as below (Fill, 2002): 1. Advertising (Off-line) PO Cruises has TV advertising displaying during summer time or the beginning of the year. Customers who havent seen the advertisement on TV could also enjoy the advertisement on PO Cruises website; to the Fun Stuff-Videos to view the version of its Sh-boom advertisement. Its an advertisement with affective (Fill, 2002). Besides TV advertising, PO Cruises posts its advertising on newspaper as well. (On-line). There are many agencies selling PO Cruises tickets on line; they help PO Cruises build a perfect advertisement system. If someone who is interested in cruises, they will easily find out the name of PO Cruises on many websites building by travel agencies. Customers are able to easily book a cruise through any ABTA travel agent; there are about 16 agents linking to PO Cruises and helping customers to book tickets in different areas. Although many websites all connecting to the name of PO Cruises, it is difficult for people who want to buy the ticket right through PO Cruises website. 2. Sales promotion (Off-line) (On-line) PO Cruises is targeted. It divides into consumers and the sales forces of both PO Cruises and its agents (Fill, 2002). The sales promotion PO Cruises uses is by the timing when customer book for their tickets. The earlier they book for cruises, the more discount they will have. It uses the method of price reductions to motive its sales in the early stage (Fill, 2002). PO Cruises also sets up the Portunus Club for customers who re-join to the PO Cruises. There are Ruby, Sapphire, and Gold tiers for different types of customers. Customers could get points for their discounts when they had joined the cruises and also discounts to any other consumption on the ship. The method builds customer royalty; it is referred to as a points accrual programme that helps the company keep customers loyalty for preventing them from moving to PO Cruises competitor (Fill, 2002). The Portunus Club has not only increased the amount of customers, but also maintained those current customers well (Raaij, 1998). 3. personal selling (Off-line) PO Cruises tickets are sold through personal selling or other travel agencies. Customers buying tickets can either from agencies or directly make a phone call to the PO Cruises as the telemarketing. It is a good method for the company itself uses lots of personal selling on promotes their ticket, for it is a method always interactive to customer and company. And Consumers may talk to and obtain answers from real persons or from machine interaction that helps PO Cruises directly being aware of what customers wants and what they need (Raaij, 1998). (On-line) On the website, customers who are interested in any trip and willing to join the tour could book on line by leaving the messages to the reservation team. Besides, its very easy for customers to find the ticket selling on website from different agencies in different areas, and then buy the ticket based on customer needs. 4. public relations (Off-line) The means of PR of PO Cruises is announcing news on newspapers. It mostly tells people about its schedules, timetables and its new ship or company information on travel pages or events column. PO Cruises owns a press center to run for its news. (On-line) Customers could also find out their news through news websites, travel agents or the websites connect to sailings, such as, what you need to about or scoop agents (two website names). Moreover, there are numbers of news PO Cruises showed to the public and listed on its own website. It is press centre in the company section. For people who are interested in to PO Cruises and want to know more about its reputation, besides company introduction, they could attain more information on this section. 5. direct marketing (Off-line) (On-line) PO Cruises uses direct marketing through ABTA agents and many other travel agencies where they sell cruises tickets. It connects to personal selling to use different types of tools to achieve the needs of customers. It uses e-mail (member confirm) and through post-mail (brochure sending) to directly send the information to customers. Â  Place PO Cruises, the Britains leading cruise operator, customer aboard its shipping at Southampton, UK or fly on a scheduled or PO Cruises charter flight to any of its 25 destinations all over the world. All ships cruise Europe in the summer, and in winter Aurora and Adonia embark on round the world cruises while Oceana and Oriana tour the Caribbean. Places are stabile in different places by annual schedules; depended on where customers plan to go abroad. The headquarters is in Southampton, but usually people usually book tickets at agencies instead of heading for PO Cruises office. If people who would like to book tickets online, they could go to www. pocruises. com or through links on any ABTA agents to buy tickets. Agents are viewed as the PO Cruises retailers. This method helps PO Cruises reach its sale targets by selling tickets to many other segments in different areas and places. The channel of its distribution is producer retailers consumers (Blythe, 1998). Price PO Cruises sets its price at the moment when customers buy tickets. The company uses different brochures to attract customer to join its cruises business. Customers could save as much as money if they book earlier according to the timetable set up by PO Cruises. Customers could save up to 5%~45% discounts for early booking, depending on availability, and its reward for those who book early. PO Cruises named it as pricebreakers. Besides, price differs from different cabin type and grade that customers choose. It is very easy for customers to find the price on the website or by the brochure which customers could also easily get by request online. * DRIP PO Cruises (model by Fill, 2002). PO Cruises communications have need to: Differentiates itself by it is one of the oldest cruises company which form of British to attract customers who enjoy in English style. Remind and reassure its customers by telling them that the leisure cruising business was started by PO in 1844. The step helps the company acquire trust from customers Oldest = standard = traditional (British) ? Inform the consumers by educating them that PO Cruises is the company with offering high quality but middle-low price to customers Persuade to the consumers that althouthg PO Cruises is the oldest company, it has most modern fleet of ships in the UK. Scenarios In order to know how a company created a website on line to present its own products through the internet, the company needs to define the level of commitment it wants to reach (Doren, 2000). There are 4 possible scenarios for promoting on the internet. PO Cruises is belonging to the highest level 4, because it offers on-line ordering of products and services. The product PO Cruises supplies to customer is not the tangible things that customers could touch but services and facilities on cruises. So the company tries to present its product through the website. PO Cruises uses web cam, lots of 360i panoramic tour and many of pictures on its website to interact with users. Moreover, there are images, screensavers and wallpapers of its 4 ships for customers to download. The usages of multimedia presentations also reach facilitation as a web promotion; it enables a more personal, one-on-one approach with the internet user (Doren, 2000). According to the four possible scenarios lists, PO Cruises does make a high extensive interaction with its customers through its website. The web site of PO Cruises may be high costs, but it could attract more customers order on line.

Solzhenitsyn’s Exile :: Russian European History Papers

Solzhenitsyn’s Exile missing works cited â€Å"In February 1956, the Soviet Union’s new leader, Nikita Khrushchev, initiated a period in Soviet history known as ‘The Thaw’ †¦ Millions of former political prisoners were granted amnesty, including [Aleksandr] Solzhenitsyn.† (Shattan 149) Solzhenitsyn is Russia’s most prolific writer of the 20th century was Aleksandr Solzhenitsyn, a man who rose to fame through his literature. It was Khrushchev’s thaw, however, that resulted in Solzhenitsyn’s exile. Solzhenitsyn made his break in literature because of Khrushchev’s thaw. Yet as time went by, the Soviet leadership became increasingly conservative after the thaw. Initially, the conservative leadership did not know what to do with Solzhenitsyn, but after deciding to take action against Solzhenitsyn, they eventually worked towards a final solution, his deportation from Russia. Had it not been for the thaw, though, Solzhenitsyn would never have made the rise to fam e, and his deportation. Aleksandr Solzhenitsyn first became active in politics during his time in Rostov University prior to World War II, during which time he became â€Å"a convinced Communist - a member of the Komsomol (Young Communist League)†¦ and the proud holder of a Stalin scholarship.† (Shattan 137) After graduating in 1941, Solzhenitsyn joined up with the Russian artillery to fight the Nazi army. During this time, he began to formulate a belief that Stalin â€Å"had betrayed Leninism and was responsible for the defeats in the first phase of the war† (Shattan 140) He communicated these ideas with a friend through letters, but was caught by censors and imprisoned. During his time in prison, which would provide the material for One Day in the Life of Ivan Denisovich, it was discovered by Soviet authorities that Solzhenitsyn had a degree in physics. Because of this, he was transferred to a special science prison, where prisoners worked on Soviet experiments. In 1953, his term served, Solzhenitsyn was released from prison, but forced into an internal exile in southern Kazakhstan. However, in 1956 this exile was ended by the new Soviet leader, Nikita Khrushchev, who initiated â€Å"The Thaw† by releasing millions of political prisoners. Solzhenitsyn was free to write and to travel. In a society that had repressed its writers for the last 30 years, it was extremely difficult, and quite a gamble, for an author to try to publish a book, much less one that criticized one of the only two leaders the single party state had known.

Othello †Paper Assignment Essay

A desire for revenge can overcome a person and have great detrimental effects. This is especially true in the play Othello by William Shakespeare. The play takes place in a time of war between Italy and Turkey. The play begins in Venice, Italy but then shifts to the island of Cyprus for the remainder of the play. In the play, the main antagonist Iago was not chosen for a position of lieutenancy by his general, Othello. Othello had chosen a man named Cassio over Iago. Iago, being very envious of Othello and Cassio, plots a plan for revenge. Early on in the play, we find that Othello has complications in his marriage to Desdemona. Othello and Desdemona are seen as opposites in which Desdemona is an innocent, sweet, high class white woman, while Othello is a tough, ugly, and black war general. Iago, using this knowledge, begins to plot his revenge. Iago says, â€Å"I hate the Moor, and it is thought abroad that ‘twixt my sheets ‘has done my office. I know not if’t be true, but I, for mere suspicion in that kind, will do as if for surety† (Act 1, iii, 429-433). Iago, in this quote, suggests that a rumor about Othello sleeping with his wife may not be true, but he will pretend it is in order to better his plot for revenge. Iago’s first step in the plan was to endanger Othello’s relationship by telling Brabantio, Desdemona’s father, about their marriage. Othello claims he will not hide because he has nothing to be afraid of and ask Iago if he agrees. Iago says, â€Å"By Janus, I think no† (Act 1, ii, 38). Iago alludes to the Greek god Janus that supposedly had two faces. This is an example of dramatic-irony because the audience knows that Iago himself is two-faced since he pretends to be nice but in actuality is trying to get revenge; Othello is also unaware of Iago’s other motives. Iago, in his plot for revenge, often uses psychological means to manipulate people. When Brabantio is talking to Othello, he says â€Å"She has deceived her father, and may thee† (Act 1, iii, 333-334). Brabantio believed that since Desdemona was not loyal to her father, she may also deceive Othello. This is an example of foreshadowing because Othello will be lead on to believe that Desdemona is not loyal to him. Iago, later in the play, alludes to Brabantio’s warning and says, â€Å"She did deceive her father, marrying you, and when she seemed to shake and fear your looks, she loved them most† (Act 3, iii, 237-240). Iago, being very diabolical, enhances Othello’s doubts about his marriage. This doubt in Othello’s mind comes into play later in Iago’s plans for revenge. Iago shows that he will use any means to get his revenge, whether it be lying or manipulating any insecurities in others. Near the end of the play, Iago’s plan has progressed as he had planned: Othello does not trust Desdemona or Cassio, Iago had gotten Cassio fired, and Othello still has complete trust in Iago. Othello had given Desdemona a handkerchief when they had gotten married which symbolized everything holding their relationship together. Iago gets a hold of the handkerchief and plants it on Cassio. This becomes proof for Othello that Desdemona is cheating on Othello with Cassio. Othello becomes so angry he kills Desdemona. Emilia, Iago’s wife, walks in after Othello strangles Desdemona and in shock tries to explain what Iago has done to him. Iago comes in and tries to stop Emilia; he then stabs her because she wouldn’t stop. Iago’s plan had been revealed and Othello is traumatized. Othello exclaims â€Å"But why should honor outlive honesty† (Act 5, ii, 293)? Othello, trying to comprehend what he has done, questions how the reputation of being honorable could outlast honor itself. Iago, so bent on getting revenge for the sake of his reputation, had killed his very own wife. At the beginning of the play, Iago had said that he heard a rumor about Othello sleeping with his wife. He didn’t know if it was true but said he would pretend it was in order to fuel his desire and plot for revenge. Throughout the play, Iago had used any means to complete his goal. For example, Iago used psychological means to manipulate Othello into doubting his relationship with Desdemona. Iago then lied to Othello and tricked him into believing that Desdemona was having an affair with Cassio. If Emilia had not told Othello, he may not have known about Iago’s plan at all. Iago kills Emilia for telling Othello, which is ironic because Iago used the rumor about Othello and his wife to fuel his revenge. Iago’s desire for revenge became so great that when Emilia ruined his plan, he killed her. Instead of killing Iago, Othello says, â€Å"I’d have thee live, for in my sense ‘tis happiness to die† (Act 5, ii, 340-341). Iago will be kept alive and most likely tortured because killing him would be a punishment not worthy of Iago’s actions. Iago’s desire for revenge ultimately overcame him and caused many detrimental effects in his life as well as many others. In conclusion, one should never seek revenge.

Gangs in Prison Essay - 1447 Words

Introduction Prison gangs are originally formed by inmates as a way of protecting themselves from the other inmates. These gangs have turned out to be violent and thus posing a threat to security. This paper will have a look at the different gangs in prisons, their history, beliefs and missions, and the differences and similarities in these gangs. The Aryan Brotherhood The Aryan Brotherhood started in 1964 was founded by Tyler Bingham and Barry Mills who were white supremacists and Irish American bikers. It started at the San Quentin state prison. The prison group was created to protect white prisoners from the black inmates. The cause changed into revenue when the group gained power. This gang is the most violent white supremacists†¦show more content†¦This group is continuously growing both in the prison and also outside the prison. It has its dominance mostly in state prisons especially the San Quentin prison. The Black Guerrilla Family The Black Guerrilla Family was started in the year 1966 by W.L. Nolen, Lester Jackson, James Carr and other racist who were black in the San Quentin state prison in California. The founders adopted the militia structure and ideology of the Symbionese Liberation Army. The gangs were started so as to unite the black prisoners and get rid of a violent uprising. This uprising was believed to be from a racist prison administration that was white. The gang attracted thousands black American offenders, and was listed for a number of staff assaults and the murder of Marin County judge in 1970. Its territory is in California and some selected areas in the United States. It also has a paramilitary kind of structure. It has around 50,000 members. If one wants to join the gang, one has to be black and must be nominated by an existing member. They have a symbol of a dragon that is attacking a gun tower of a prison. This gang is still growing in most of the American prisons with some of its membe rs outside the confinement. The Folk Nation The Folk nation was founded in 1978, in Chicago, along with the People Nation. The Folk Nation groups include the Black Disciples, Black Gangster Disciples, the Gangster Disciples, theShow MoreRelatedPrison Gangs3155 Words   |  13 PagesPrison Gangs Prison Gangs According to (Wikipedia) a prison gang is a term used to identify any type of gang activity in prisons and correctional facilities. The difference between prison gangs and street gangs has become unclear because gang members are in and out of the prison system according to the (Street Gangs and Interventions: Innovative Problem Solving with Network Analysis, Office of Community Oriented Policing Services, 2005). 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